In many dispensing practices across the country, there is a great deal of confusion about wireless technology in general. A majority of dispensers are not aware of the technology available to them or how to properly integrate it into their practices. In fact, industry data now shows that hearing instrument specialists use wireless technology significantly less than other dispensing professions.

This presentation will take an in-depth look at today's wireless landscape, the new hearing aid wireless technology that is evolving, and how our patients can integrate wireless products into their lives. Most importantly, we will discuss how wireless technology can help grow your practice by reaching a new breed of baby boomer.

Learning Outcomes:
Following this presentation, participants will be able to :

• Discuss today's wireless landscape with their patients and relay how wireless technology communicates with the hearing instruments currently on the market.
• Discuss the benefits of wireless technology with their patients and how it can improve hearing aid benefit.
• Understand the direction of hearing aid wireless technology and how it will affect their practice in the future.
• Take proven strategies and best practices for marketing wireless technology back to their market.

Speaker: Kyle Acker, Manager of Education & Training - Starkey Hearing Technologies